AMPELMANN Berlin's iconic brand

More about the brand AMPELMANN

Welcome to the world of AMPELMANN!
AMPELMANN is Berlin’s iconic brand featuring the Eastern “Ampelmännchen” (the two traffic light men). As a city brand we offer innovative products and unforgettable experiences in our capital city. For Berlin tourists, a stop at the Ampelmännchen is a must. And Berlin citizens can experience with us their hometown from a new angle.

Berliner Ampelmann in der Ampel vor dem Fernsehturm

A brand with a history

From traffic light to iconic brand

How did the Ampelmännchen turn into an iconic brand? Read all about the Eastern Ampelmännchen: their history, their rescue and their new life as a Berlin symbol.

Our History

Our Creative office

Behind the scenes

This is where the magic happens. Here, in Berlin Mitte, we create all our products. With lots of love and a unique sense of creativity we imagine and draft new ideas. Learn more about us and take a look behind the scenes!


Berlin insights

Discover Berlin with the Ampelmännchen

As true Berliners, the Ampelmännchen just know the hotspots of Germany’s capital. They intuitively know what is going on and where. Come along and check out some new places and hidden gems of Berlin.

Discover Berlin

Our product of the month

Our product of the month

Whether at home alone, with friends or chilling at the park, our wireless compact Bluetooth speaker with powerful sound will be your perfect companion!
With the audio streaming function, you can play your favorite music from your smartphone, PC or tablet for 6 straight hours. In addition, you can answer calls hands free – thanks to the built-in microphone.

Get the STRAßENMUSIKER only for this month for € 24.95 and until supply lasts!

To the product

AMPELMANN is a cover boy

AMPELMANN is a cover boy

Our Ampelmann made its appearance at the cover of the business magazine “The Economist” as an ambassador for a Cool Germany. You can read here how he made it.

read more

Urban Gardening

Urban Gardening

For a green Berlin!
Here you can learn all about the AMPELMANN Urban Gardening and were the first plants grow.

Learn more

AMPELMANN Strandbar und Restaurant in Berlin Mitte

AMPELMANN Restaurant & Beachbar

Enjoy Berlin while sitting in a lounge chair on our Restaurant terrace situated right across from the historic Museum Island. Relax with a fruity cocktail or a local dish in the heart of Berlin after a long sightseeing trip. Our beach bar invites you to take a breath, lean back, taste and experience our local cuisine and bartender’s extravaganza.


What's new?

What's new?

Our design team is always working on new products for you! If you are wondering what’s coming soon to our AMPELMANN shops, then take a sneak peak!

Discover new products

Let’s get the party started! Regular presents are so last year ;) Original and funny is now a must have. Our creative, lovingly designed gifts will definitely bring a smile to the faces of friends and family!

to the AMPELMANN World of Presents

Stay in touch with AMPELMANN

Your heart beats to the rhythm of your “Kiez” (your Berlin neighborhood)? You are filled with pride when you hear people talking about your Kiez? Get your individual Kiez T-Shirt in our new AMPELMANN Shop at ALEXA or in our Webshop.

Get your own Kiez Shirt

#ampelmann in real time